Leadership Friction – The Technician/Manager Relationship
A common quote shared amongst the business community is that “people leave managers, not companies.” In a world where the competitive landscape surrounding the current technician market is at an all time high, this quote should resonate with shops as much as, if not more than, any other industry. While
Highlights from the First Annual WrenchWay Schools Week
Last week, WrenchWay hosted the first annual WrenchWay Schools Week. During WrenchWay Schools Week, we had the opportunity to sit down with instructors, students, shop owners, and other industry professionals to discuss all the great things schools and shops are doing to help students find success in technician careers. Roundtable
Need a New Strategy for Recruiting Technicians? Let’s Chat at NADA
Dealerships everywhere are having to rethink and get creative with their recruiting strategies in order to attract technicians. The growing shortage of technicians has led to a fight for attention between shops for the 5% of technicians who are actively looking for jobs on major job boards like Indeed, ZipRecruiter, etc.
How Dealerships Can Build Relationships with Schools ft. Marcus Hicks, Ford TPS Program
Episode Description In this week's episode of Beyond the Wrench, we are joined by Marcus Hicks, Area Manager, Ford TPS Program to discuss how dealerships can build relationships with schools. He talks about students' perceptions of the industry, how we can get parents involved, and the benefits of education. Watch
Want More Mechanics to Apply for Your Job? Make it Easier!
We’ve worked with shops and dealerships across the country to help them find mechanics to hire. When it comes to the number of applicants they get, there are some factors that shops simply cannot control (i.e., location, etc.). However, there are far more ways shops can influence the number of
What Makes Technician Recruiting Successful? Find Your Champion
Shops and dealerships know they need to be doing more to recruit technicians, but their recruiting strategies often fall flat. The truth is the best recruiting strategies in the world will not be successful without a champion. What is a Champion? A champion is a person who takes ownership and
A Marketer’s Guide to Recruiting ft. Sara Kerwin, WrenchWay
Episode Description In this week’s episode of Beyond the Wrench, we are joined by Sara Kerwin, Director of Marketing, WrenchWay. Sara shares how shops can get a leg up when recruiting technicians by thinking like a marketer. She talks about how to think outside the box when recruiting, provides us
Need Technicians? Create an Employee Referral Program
When you are looking for a new employee, where is your first spot to start looking? Job boards? Recruiters? You already know what you are looking for: a well trained, hard working, quality employee. Do you already have one of those? Guess what? Normally employees have friends that are just
How Shops Can Use Their Website to Recruit Technicians
Shops may think their websites only need to appeal to their customers. However, shops whose websites only speak to consumers are missing out on attracting a primary power behind what keeps their customers coming back—their technicians. Let’s look at how shops can use their websites to not only attract customers,
How Shops Can Use Employer Marketing to Recruit Technicians
Recruiting technicians is difficult when everyone is hiring. It’s time for shops and dealerships to think about recruiting differently. Recruiting is more than just posting on job boards. At WrenchWay, we work with shops and dealerships across the country, and we know the shops who are successfully recruiting technicians in