About Valerie Klein

Valerie (Val) Klein is a Marketing Specialist at WrenchWay. Val graduated with a bachelor's degree in marketing from Saginaw Valley State University in 2019. She started her career assisting with the marketing and events for a construction training academy in Michigan. There she began to work with the passionate men and women in the skilled trades industry which sparked Val’s interest in “blue collar” marketing. Her background, creativity, and spunky personality has made her a great fit in WrenchWay’s promotions in helping solve the technician shortage. In her spare time, Val enjoys binging the latest Netflix show, painting, walking her dog, and hanging out with family and friends!

Lithia Motors Finds Success with Reverse Job Posts

It was such a pleasure sitting down with Steve Hamre, National Automotive Technician Recruiting Manager at Lithia Motors, Inc., to discuss how they recently hired a technician at their dealership in Bryan, TX using WrenchWay Reverse Job Posts. Not only did Steve talk about his team's experience with the platform, but he also shared some

2022-05-05T14:02:53-05:00Success Stories|

Importance of a Good Technician Onboarding Process for Shops

*Image courtesy of WrenchWay Top Shop - Silverdale Autoworks Most shops think they have a good onboarding process in place for technicians. However, according to a WrenchWay Insiders poll, 92% of technicians said their shop’s onboarding process was average at best, with over half rating the process as below average or worse. Here is why

2022-05-02T16:12:19-05:00Shop Management|

19+ Unspoken Rules of the Shop for New Technicians

*Image courtesy of Baierl Ford’s WrenchWay Top Shop page. No one wants to be “that guy” or “that girl” in the shop. New technicians starting out are wondering what unspoken shop rules to follow in order to stay on the good side of their fellow technicians and management. We asked our shop and technician contacts

2022-04-20T15:59:31-05:00For Technicians|

How Shops Can Promote Technician Job Openings on Facebook

With 79% of job applicants using social media in their job search, it is imperative for shops to be posting and sharing their job openings on social media. Sounds easy enough, right? Well, kind of. It turns out there are a lot of different ways to post job openings on social media, and of course,

5 Reasons Why You Should Take the Interview, Even if You Aren’t Sure About the Technician Job

Accepting a technician job and going for an interview are two very different things. Just because you go to an interview, act interested, and give it your full effort, it doesn’t mean you need to accept the job offer. In any career choice, it is always a good idea to accept and attend an interview,

2022-03-30T15:07:30-05:00For Technicians|

3 Step Process to Finding & Promoting What’s Unique About Your Shop

Often times when shops are asked what makes them unique, they answer with one of the following: “We pay competitively.” “We have a great reputation.” “We’ve got a great culture.” Those answers are great, but are honestly too generic to resonate with technicians. Technicians are hard to find, and those that are out there are

How Shops Can Use Their Website to Recruit Technicians

Shops may think their websites only need to appeal to their customers. However, shops whose websites only speak to consumers are missing out on attracting a primary power behind what keeps their customers coming back—their technicians. Let’s look at how shops can use their websites to not only attract customers, but also recruit technicians. Career

Benefits of Technician Recognition in Shops (Plus Ideas & Tips)

It’s not a secret; the technician shortage makes it harder for shops to recruit new technicians. However, that is why it is even more important to focus on keeping their current technicians. How can shops do this? One way is with proper recognition! Everyone wants to be recognized for a job well done. Whether it

2022-02-16T09:22:00-05:00Shop Management|

Questions Shops Should Ask Technicians During an Interview

Finding technicians is hard enough. There’s no need to make it more difficult with a cumbersome interview process. But what does a successful interview process look like? Where do you start? What questions do you ask? We polled our network to find out what questions they ask technicians during the interview process. We talked to

2022-01-24T10:41:06-05:00Shop Management|

Build & Promote a Shop Culture to Boost Your Technician Recruiting

Your shop’s culture is the personality of your business and what makes it unique. So it should be no surprise to hear shop culture is important to technicians. In a recent WrenchWay Insiders poll, 58% of technicians voted that the shop’s work environment (including shop culture) is more important to them than compensation, career development,

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